s!About this site

15+ years Experienced UX/IxD Designer & Manager.
I embraced Digital/Interaction Design very early and I took my first award in '97 at Apple Design Project. Since then, I was part of many projects, contributing to patents, hiring and management talents.

Today, I work as UX Principal RAZORFIH Healthware.

+ I am also involved in other side activities:
- President "Frontiers of Interaction" http://bit.ly/WTGrGb
- Partner SrLabs | http://www.srlabs.it/en/index-en.html
- Advisor JoinPad | http://www.joinpad.net
- TOK.tv Fan | http://tok.tv

My mantra:
"Design is not anymore just about shape or pixel. Design is the process that shape product behaviours, communities, companies and -at the end- build new worlds."


Other Recent Awards:

  • ADI INDEX 2012, Compasso d'Oro Candidate
  • Web Award 2012: Health Care Standard of Excellence -and- Social Network Standard of Excellence (2012)
  • Venice Biennale 2010 of Architecture: "2050 Visionary"
  • TechGarage 2010: Clean + Green Award
  • Compasso D'Oro finalist 2010: Association for Industrial Design
  • New York Times 2009: Top10 Internet of Things Products
  • WIRED 2009: Nominated ItAliens, 12 best italian innovators

Contacts:
Skype, Twitter, Flickr, Gmail: @leeander
mobile: +1 (415) 513-0041 | +39 348 8508522
blog: http://www.leeander.com

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    More - Flickr

    iOS7, my instantaneous reaction between Derek Zoolander and Kevin Kelly

    image

    I appreciate the effort to be more consistent as well as the better typography. I really loved the parallax effect! That’s it.

    All the rest of the discussion about simplicity, flatness, beauty of minimalism it is just “Artist’s shit”. A reduction without history and -before all- a cultural flatness.

    …and (Apple) guys, if you really got crazy behind the “graphic design”, at least do something better than the bunch of engineer called Google. Right now the google flatness looks better than yours.

    However, for many reasons Flat still good. Flat is about “NOW” and about “RECOVERY” the inconsistent old-fashion UI chaos grown inside iOS in the recent past.

    From the branding prospective it could be considered a strategy, while in the human/machine co-evolution it looks just as a “moment in time”. 
    A potentially LONG moment IF Glasses will really take off (I hope so, and I am NOT TALKING ABOUT GOOGLE GLASSES).

    But LIFE is chaos and -together with this flatness- I would like to see “screens” that dynamically shown their physical affordances -and- things are able to change shapes and surface behaviours.

    fyi:
    Apple patents tactile suction-cup buttons for multitouch screens
    Apple Patents Extremely Accurate, Localized Haptic Feedback For Multitouch Devices

    The same guys that is selling flat UI is working (at least since five years ago) about un-flatting screens surfaces. :D  …and there is no space for a flat UI inside a un-flat display.

    Looking forward a little bit more, I can imaging “SIRI” becoming conscious and -as first declaration of his own identity- switching her visual to some skeuomorphic / human like appearance.

    Flat it’s just… flat. A specific, singular, moment of order in the intrinsic chaos os life.  …and btw iOS is just an O.S. for a “stupid” phone. Perhaps we should challenge a little bit more the incredible computational power we have in our pockets, behind the flat cool UI.

    cit. Derek Zoolander: Have you ever wondered if there was more to life, other than being really, really, ridiculously good looking?

    cit. Kevin Kelly: What technology want, it’s what LIFE wants.


    ps. on the background it’s the never ending cultural gap between the continental design approach VS. a pixel-driven mentality.

    Design is not anymore just about shape or pixel. Design is the process that shape product behaviours, communities, companies and -at the end- build new worlds.

    Posted on Tuesday, June 11th 2013

    #foi13 “toasting” some great news, with Matteo Penzo and David Orban.

    #foi13 “toasting” some great news, with Matteo Penzo and David Orban.

    Posted on Wednesday, June 5th 2013

    In 1997 I partecipate to a MIT MediaLab competition about wearable computing. My idea was to enhance a diver’s mask with A.R. / compass+gps etc. to provide orienteering informations and a most effective vision.

    Today, It might be sense to update this old idea with a couple of submarine drones to get new cameras views, and some powerful LED on the diver gear to augment visibility (connected to the AR system of other divers) and support instant communication.

    That’s could be a very exciting project and someone -on this planet- should do it.  :)  In the meantime, I found this nice concept on Yanko

    Posted on Friday, May 31st 2013

    I completed my two weeks as Coordinator and Teacher at the Master in Social Network Influence Design @Politecnico of Milano. It was an interesting experience that helped students to reconnect the everyday facebook life with the Internet of Things evolution.

    During the six days teaching we run two MOTUS workshops (A RAZORFISH approach). These images, shows the last one, focused on “designing the pharmacy retail chain of the future”. …well… I don’t know if pharmacy stores will evolve in this way, but certainly these ideas shows some “original” starting points.

    Posted on Thursday, May 30th 2013

    GLASSES, GLASSES, GLASSES. Very nice tour @SRLABS, together with @SNID -Social Network Influence Design- Master Class. I am happy because all people was excited by the great technology we experienced, and happy to see my “old company” so well. 

    We got a real life test of:
    - Immersive reality glasses
    - eye tracking glasses
    - augmented reality glasses
    - ipad -no tag- augmented reality for maintenance 
    - eye tracking smart shelves for retail store and public UI’s.

    Thx to Mauro Rubin for the effort in presenting Joinpad A.R. offering.

    Posted on Thursday, May 30th 2013

    I am a TOK.tv fan, supporting the team in designing amazing features. Some days ago TOK BASEBALL entered in the top10 and great things are coming in the next 4/6 weeks.
From Fabrizio Capobianco: “We want people to rediscover the fun of experiencing sports on TV together. We want to give friends and families the opportunity to TALK, scream, curse to the referee and laugh as if they would if they were in the same living room or at the ballpark, while getting the benefits of a “second” screen through real-time stats. We want TV to be social again.”

    I am a TOK.tv fan, supporting the team in designing amazing features. Some days ago TOK BASEBALL entered in the top10 and great things are coming in the next 4/6 weeks.

    From Fabrizio Capobianco: “We want people to rediscover the fun of experiencing sports on TV together. We want to give friends and families the opportunity to TALK, scream, curse to the referee and laugh as if they would if they were in the same living room or at the ballpark, while getting the benefits of a “second” screen through real-time stats. We want TV to be social again.

    Posted on Sunday, May 26th 2013

    I am co-coordinating the IOT module of the SOCIAL NETWORK INFLUENCE DESIGN, Master Program. These pictures shows the MOTUS methodology (a typical Razorfish approach) applied to the topic: How to make bicycles more social. :)   Later we will use this approach to revolution Pharmacy stores. 
     

    Posted on Wednesday, May 22nd 2013

    Design is not anymore just about shape or pixel. Design is the process that shape product behaviours, communities, companies and -at the end- build new worlds.

    Posted on Sunday, May 19th 2013

    TEDMEDlive: HEALTHCARE CONSUMERIZATION


    Inspired by Science Fiction, Technology is dramatically changing healthcare…

    Ispirata da quella che una volta era semplice fantascienza, la tecnologia sta cambiando radicalmente l’healthcare. Questa evoluzione dell’healthcare ha una specifica natura, ed è quella che l’autore definisce ‘consumerizzazione’. Osservati sotto questa luce, i cambiamenti -di comportamento, di abitudini, di processo- che coinvolgono patologie ed organizzazioni diversissime, prendono una luce di coerenza. Nella big-picture mostrata l’healthcare è oggi una information technology (Ray Kurzweil) e le tecnologie/cure che si imporranno più rapidamente sono quelle costruite per i mercati si massa e diffuse (anche) attraverso la contribuzione di molteplici utenti/protagonisti/attori. La medicina è appena uscita dalla sua ‘Era Ford’ ed i drivers di consumerizzazione porteranno ad una profonda mutazione di scenario. Grazie alle tecnologie digitali, dalla ‘auto informazione’ dei pazienti, si evolveranno altri stadi come: ‘auto diagnosi’, ‘auto riparazione’, ‘auto backup e rirpistino’. L’idea di poter mappare una mente umana, e quindi di copiarla su un supporto digitale, evolve i presupposti stessi di ciò che definiamo ‘vita’ e ‘salute’. La ipotesi che, in 40 anni da oggi, noi si possa influenzare la essenza stessa della nostra specie, rende unico questo momento della storia. …E non vi è stato mai uno migliore per occuparsi di healthcare.

    Posted on Sunday, May 19th 2013

    April 20th. It was a great day at TEDMEDlive. These are some shots from my speech about ‘HEALTHCARE CONSUMERIZATION’.

    Posted on Sunday, May 19th 2013

    Visiting Washington D.C. & Smithsonian Institute.

    Posted on Wednesday, April 17th 2013